Online Marketing

Xignite offers 10 tips for spicing up your site with financial data

October 5, 2009

Xignite, a financial market data service provider, has 10 tips for spicing up your Web site with financial information: 1. Real-time Stock Quotes–The recent financial crisis has made everyone sensitive to the daily ups and downs of the stock market. Luckily, technology changes on Wall Street over the last ten years have made access to [...]

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Display ads get half as many clicks as two years ago, in updated comScore study

October 2, 2009

Market researchers comScore and media agency Starcom USA released an update to their “Natural Born Clickers” study, which provides an understanding of how U.S. Internet users click on display ads. T The updated results, based on March 2009 comScore data, reveal the number of people who click on display ads in a month has fallen [...]

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Analyst: Mobile banking to become ‘commonplace’ by 2014

September 10, 2009

Market researcher Javelin Strategy & Research released a report that suggests mobile banking on smartphones will be “commonplace by 2014.” The ubiquity of mobile banking will also affect how consumers shop and pay for goods and services, Javelin says in 2009 Mobile-Banking and Smartphone Forecast. Other key findings from the report include: Nearly half of [...]

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How to take someone else’s Internet sensation and make it your own

September 9, 2009

Minnesotans Melissa and Jackson Brandts were touring Banff National Park in Alberta, Canada in May 2009 when they decided to take a few auto snaps of themselves. While the couple was posing, a curious squirrel stood up right in front of the camera. Long story short: The photo went viral after it was posted on [...]

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Google opens AdSense real estate to rivals

August 27, 2009

I received an email from Google this morning that said as an AdSense user, I’ll soon be able to run multiple ad networks on my pages–meaning, advertisers from external Google-certified networks will be able to compete with AdWords advertisers for ad space on my sites. Notice the “Google-certified” bit. Google says to ensure the quality [...]

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2009 SearchEngineWatch search marketing excellence award winners

August 15, 2009

SearchEngineWatch handed out its 2009 SEW Awards search marketing excellence during last week’s Search Engines Strategies Conference in San Jose. The awards are based on innovation, success, tactical execution, overall approach among other factors in 14 categories: Best Social Media Marketing Campaign–Endless Vacation Rentals "Your Fat Chance" Best Social Media Platform for Marketers–Facebook Most Innovative [...]

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Microsoft and Yahoo! search for collaboration

July 29, 2009

Microsoft and Yahoo! have finally agreed on a deal that has Microsoft propelling Yahoo! search and Yahoo! selling ad space to both companies’ premium search advertisers. “Users will continue to experience search as a vital part of their Yahoo! experiences and will enjoy increased innovation thanks to the scale and resources this deal provides,” says [...]

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Mobile Uploads to YouTube Increase Exponentially

June 26, 2009

YouTube says that in the last 6 months uploads from mobile phones to the popular video-sharing site have rocketed by 1700 percent. The past week alone, since the intro of  iPhone 3GS, uploads increased by 400 percent a day. Three factors account for this growth, according to Dwipal Desai, product manager, and Mia Quagliarello, community [...]

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What Apple’s new OS 3.0 means to you

June 18, 2009

By now, you’ve probably heard that Apple has released a new iPhone called the 3G S. The new smartphone adds video recording, turn-by-turn GPS, better camera and other goodies. But that doesn’t mean you should start making plans to get rid of your first or second-gen phone. The new 3.0 operating system released this week, [...]

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iReshet, new iPhone and iPod touch app based on OS 3.0, streams live TV

June 15, 2009

Get ready for a string of new apps that will debut following the official June 17 (Wednesday) release of OS 3.0 for the iPhone and iPod touch. Reshet TV, an Israeli network, will release a live-TV app called iReshet, which will provide viewers access to Reshet’s premium content wherever and whenever they want it. The [...]

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