June 2008

The new Associated Press Stylebook says no more malarkey but Wikipedia is okay

June 29, 2008

The 2008 print edition of The Associated Press Stylebook is just out, with more than 200 new entries. New words to make the cut include anti-virus, iPhone, Wikipedia and WMD. AP jettisoned outdated words such as barmaid, blue blood and malarkey. The AP’s style bible is the essential reference guide for journalists and many other [...]

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Google launches free service to monitor Web site trends

June 24, 2008

On Friday, Google unwrapped Google Trends for Web sites, which enables anyone to find out the audience size of a nearly any Web site. Google says the tool arrives at its results using a combination of data from Google search, Google Analytics, Google’s own consumer research and third-party market research. Google has been offering all [...]

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Big Idea: Shoppers search online but still buy offline

June 11, 2008

According to a recent study released by Pew Internet & American Life Project, the Internet plays an important role in how people conduct research for purchases, but it’s just one among a variety of sources people use and usually not the key factor in final purchasing decisions. I thought that was pretty interesting because I [...]

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Eleven ways you can write terrific headlines

June 9, 2008

Ever notice how many articles these days have headlines like “Six Ways to Make Vista and XP Work Your Way,” and “Ten Things Your Ticket Broker Won’t Tell You“? Headlines that promise any number of ways to do something are cliché but many readers find them irresistible, in part because they believe they’re about to [...]

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Ultra-portables mean less sticky, more bouncy

June 4, 2008

Inexpensive ultra-mobile laptops from Asus, Acer and others are hot, hot, hot if the announcements coming out of the ginormous Computex computer show in Taiwan this week are any indication. In fact, some market research analysts predict global shipments of low-cost laptops could go as high as 30 million units next year. The outlook is [...]

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Take a look at your images

June 3, 2008

When you’re optimizing your site for Google and other search engines, images may not be everything, but you shouldn’t overlook them. According to Google, you can use Google Image Labeler and other tools “to associate the images included in your site with labels that will improve indexing and search quality of those images.” To opt [...]

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