July 2008

Here’s how to take the fog out of your Web writing

July 1, 2008

Back when I was in grad school, chiseling my term papers on stone tablets, I had a writing prof who hammered into my loopy little head how to write lean and athletic prose. One of his bibles was The Technique of Clear Writing, by Robert Gunning. Gunning also devised a method of measuring the readability [...]

Read the full article →